KaZaZZ! Media Affiliation Program

1.  What types of businesses need pay-per-click advertising?

Any business that wants to promote their web site online can use pay-per-click advertising.

2.   What is the URL for the KaZaZZ! Search Engine?

http://www.kazazz.com

3.   How soon will the listings be available after the forms are sent in to KaZaZZ! Search?

Listings will appear in search results within 48 hours after KaZaZZ! receives application forms.

4.   Will the media companies receive usage reports?

Yes.  Reports will be mailed to media companies on a quarterly basis.

5.   What is the minimum keyword bid amount?

Bidding start as low as $.10.

6.   Why are some bids less than $.10?

All bids made prior to our price change remain in our system at their previous bid price until the advertiser adjusts the bid.

7.   How often should advertisers review their advertising program?

KaZaZZ! will management all media company advertisers participating in the programs.  However, advertisers that elect to manage their program themselves should review their program at least once a week.

8.    How many keywords can an advertiser bid on as part of this program?

The advertiser can bid on as many keywords as they would like.

9.   Where will the listing appear in the search results?

The advertiser listing will appear within the search results in a descending order with the higher bids appearing closer to the top of the search results page.

10.   Why should the advertiser want to be listed at the top of the search results page?

Most of the clicks to web sites are made on the top 5 listings on the search results page.

The advertiser at the top of the search results page will receive significantly more traffic than advertisers lower on the page.

11.   How many visits will my advertisers get to their web sites?

Clicks are determined by several factors including the popularity of the business category.   However, when this program is fully implemented, KaZaZZ! estimates that your advertisers will potentially be exposed to 10 million or more visitors to KaZaZZ! a month.

12.   How many radio stations will participate in this program?

Our objective is to have 100 media companies participating in this program in the United States.

13.   How do you pronounce KaZaZZ?

KaZaZZ! is pronounced (kâ·zazz).  Just think pizzazz with a “k”.

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