FOR IMMEDIATE
RELEASE
FIRM CREATES AUCTION MARKETPLACE FOR UNSOLD ADVERTISING
KaZaZZ! Launches GuRue Unsold Advertising
Auction Network
Dallas, TX June 22, 2004
- Today, KaZaZZ! is pleased to announce the launch of the GuRue Unsold Advertising
Network. The network gives media
companies the ability to maximize advertising sales by auctioning off their unsold
advertising. The service also gives
advertisers the ability to stretch their advertising budgets by bidding on remnant
advertising. Media companies can auction off
radio, television, billboard, newspaper, direct mail, telemarketing, product placement,
sponsorships and other advertising through the GuRue Auction Network. The service is free for bidders and sellers pay a
low 7.5% commission on the final auction price.
This is
a win win situation for the media companies and advertisers, Says Karl Hall, CEO of
KaZaZZ! Search, which owns GuRue Media Auctions. GuRue creates a new revenue stream
for media companies by providing them with a vehicle to sell more of their advertising
while at the same time, providing advertisers with the flexibility to buy various types of
advertising at discounted prices. Hall
said.
For more
information about GuRue Unsold Advertising Auction, please visit www.gurue.com.
About
KaZaZZ!
KaZaZZ! is a media and technology company founded with the purpose of creating content and
tools that consistently permeates the human spirit. The
Company operates several search and advertising related properties that provide unique
online tools for consumers and businesses around the world.
KaZaZZ! also operates an Idea Lab, which incubates innovative business and
creative ideas. KaZaZZ! is headquartered in
Addison, Texas.
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